I/PL – The writing instrument manufacturer Lecce Pen has closed its factory in Settimo Torinese, Italy. After the closure the writing instruments of the Lecce Pen brand will be manufactured in Bytom/Poland with immediate effect, under the aegis of the former Polish subsidiary, Lecce Pen Poland, which is responsible for relaunching the Lecce Pen brand under the new company name, Lecce Pen Europe Ltd. According to company CEO, Alexander Gladyshev, the firm is currently investing in the production and logistics, in order to transform the production site in Poland into one of the most modern in Europe. Emphasis will continue to be placed on the values of the Lecce Pen brand – quality, design and innovation, for instance in the area of sustainable materials.
In order to be able to offer the customers on the European promotional products market the best possible service, the new subsidiary Punto Alto Srl has been founded in Verona, Italy, which will be responsible for marketing the Lecce products from now on.