A – For the first time the German Association of Promotional Products Suppliers (BWL) added two venue dates in Austria to the BWL Newsweek this year. After the roadshow successfully toured Germany from May 7-15, 2012, it set off for two further dates in Vienna and Linz on June 19 and 20, 2012. At both locations the exhibitors included in addition to the 77 suppliers also several promotional products agencies.
After kicking off at the Congress Centre in Vienna on June 19th which, according to official sources, was attended by 350 visitors from the capital city and surrounding regions in spite of the high temperatures and beautiful beer garden weather, the roadshow moved on to the Design Centre in Linz on June 20. Although slightly fewer visitors attended than expected, with an official attendance figure of 164 visitors, many of the exhibitors in Linz were nevertheless convinced by the quality of the contacts.